Folio 006 · AboutTwo signatures · Est. 2020

Two brothers. One data obsession.

DataBrosFTW started in the middle of the COVID-19 pandemic, built by two brothers who believed that using data well is how businesses win. “FTW” — For The Win — means we back what we build until it does.

Ian and Cal Wilson, the two brothers behind DataBrosFTW

Ian Wilson — Co-founder · Midland, TX

Ian builds. Six-plus years wiring up small-company data — pipelines, reports, the unglamorous plumbing. If we automate your report, Ian’s the one who built it.

Cal Wilson — Co-founder · Denver, CO

Cal runs delivery and the Front Range. He keeps builds on schedule and honest — and he’s the one who’ll grab coffee if you’re in Denver.

Our story

We began by doing the unglamorous work that small businesses needed most: cleaning messy spreadsheets, connecting databases, building dashboards, and surfacing the KPIs that let owners make faster, better decisions.

Along the way, one thing became obvious — most businesses are sitting on data they can’t fully use. AI changes that. So we’ve pointed the same discipline (understand the problem, get the data right, ship something that works) at a far more powerful set of tools.

Today we step in and build automation inside the systems our clients already run. We also build our own products with the same methods — ForgePM, our property management platform, is one.

2020

FoundedA pandemic-era bet that data could help small businesses win.

2021–24

Solutions-driven analyticsData management, dashboards, and KPI strategy for small businesses.

2026

The AI pivotStanding Reports live: flat price, first report in 14 days.

What you can expect from us.

Honest over hype

We’ll tell you where AI helps — and where it doesn’t. No buzzword theater.

Build, don’t just advise

Strategy is cheap. We ship working systems and stay until they’re adopted.

Data first

Good AI starts with good data. We get the foundation right before the flashy part.

We publish the other side of that honesty too — see what we won’t automate →.

Let’s build something that works.

Tell us what you’re trying to solve — honest verdict, free.

Get a free fit check →